Quebec’s maple syrup producers’ association is facing a challenge as the province’s strategic syrup reserve has been exhausted due to soaring demand for the product. Luc Goulet, the president of Québec Maple Syrup Producers, emphasized the necessity of government assistance to ensure the industry’s growth opportunities are not missed.
The maple syrup production is heavily reliant on weather conditions, prompting the association to establish a strategic reserve to maintain stability in prices and supply. Last year, U.S. commercial customers stockpiled syrup amid concerns that President Donald Trump would impose tariffs, depleting the reserve buffer.
Goulet expressed concern over the increasing sales depleting the reserve entirely, potentially leading to customer losses if weather conditions impact maple sap flow negatively. He highlighted past instances in 2007 and 2008 when stock shortages resulted in the loss of markets due to product unavailability, leading consumers to switch to alternative sweeteners.
On the global front, Quebec maple syrup is gaining ground, with exports seeing a significant rise according to Louis Turenne, president of the Maple Industry Council. Despite a slight slowdown in export growth in 2026 compared to previous years, efforts are underway to diversify markets beyond the U.S.
Acknowledging the industry’s current demand as a positive challenge, Goulet emphasized untapped potential in Quebec’s maple groves and called for increased investments from Quebec City to support growth. Turenne echoed the sentiment, suggesting financial aid for producers and assistance in exploring new international markets to reduce dependence on the U.S. market.
While the maple leaf symbolizes Canada, Quebec dominates the syrup industry, contributing significantly to the province’s economy. The sector’s report highlighted the industry’s substantial economic impact, with over 70% of North American production originating from Quebec, contributing $1.21 billion to the GDP in 2025. Additionally, the industry employs over 10,000 workers and generates substantial tax revenue.
The importance of the maple syrup industry as an employer and economic driver was underscored during the recent election campaign, surprising candidates with its significance. Goulet emphasized the industry’s vital role in sustaining certain municipalities, suggesting that maple syrup production is integral to their economic viability.